In this age of digital media, the creation and use of digital assets is an ongoing challenge for many museums. Not only are assets generated through collections management processes such as media associated with new acquisitions, photography updates for collection objects, and conservation examinations, but it’s also created and used by many other departments in your institution, such as education or outreach departments, marketing, website and digital departments, exhibitions, and events, to name a few.
Why do museums need a digital asset management solution?
Sheena Archer
About the Author: Sheena Archer
Sheena Archer is the Group Chief Strategy & Integration Officer at the Hoffman Group—part of Volaris Group. Her mission includes strategic planning and execution, new product and market expansion, best practice sharing, and ensuring the success of new acquisitions. Sheena has over 17 years of experience working in VMS companies, including the transit, fleet management, non-profit, and arts and culture verticals. She enjoys spending time cycling, kayaking, gardening, practicing yoga, and attempting to be the world's best dog mom.