The Canadian Heritage Information Network (CHIN) states, “Digital Asset Management (DAM) includes activities associated with the creation, cataloguing, storing, retrieving and backing up of these assets. The purpose of DAM is to integrate best practices within workflows to improve access to resources and make them available for reuse.”
What is digital asset management software for museums?
About the Author: Sheena Archer
Sheena Archer is the Director of Marketing at Gallery Systems and has over 10 years of experience in Marketing and Communications for technology companies. Sheena holds a Bachelor of Fine Arts degree and a diploma in graphic design. When she’s not building marketing plans, designing websites or interviewing clients, you can find her growing vegetables, walking the world’s cutest dog or attempting to turn herself into a human yoga pretzel.