Where do museums benefit from having a DAMS?
The reality is: not all DAMS are created equal. Achieving the most from a digital asset management system relies on selecting the best product to meet your needs. You can read more about this topic in our DAMS Purchasing Guide.
However, with the right DAMS for your museum, you can expect to see the following benefits.
Improves access to digital assets
A DAMS functions as the central database for your digital assets. It can allow for increased, but regulated, data access through custom security settings for different departments and staff members.
Why does access matter? Because most museum departments deal with digital assets. New acquisitions by Collections Care come with associated media. Conservators take photos for their reports. An array of media is created and used by Education, Marketing, and Publications, to name a few.
Saves time and streamlines workflows
Submitting copyright clearances and media requests—when requiring an employee response to proceed—often cause workflow bottlenecks. Museum professionals can save time and improve efficiency through the self-service features in a DAMS.
For instance, a well-organized database makes it possible to search for the required files, download the correct image versions and sizes, and check the rights information. No need to send another follow-up email.
Facilitates collaboration across the museum
DAMS have the capacity to increase unity within teams, between departments, and across your institution. Managing digital assets in a single location improves communication and reduces the frustration caused by misplaced media, obsolete files, and endless games of email tag.
Collaborative features within a DAMS—such as image annotation, file attachments, and real-time updates to data—make it easier for everyone to stay updated and synchronized on joint endeavors.
Advances the care of your digital assets
Using a CMS helps to ensure the best care for physical collections objects. On the flip side, DAMS help museums provide the same commitment to the responsible acquisition and management of their digital assets.
Providing a central repository for digital assets also advances their preservation. Without a DAMS, these assets are at increased risk of loss—often scattered through an institution on individual laptops, old hard drives, and elsewhere. DAMS mitigate this issue by providing organization, security, and storage.